Digital Commerce Strategist
2 days ago
Verz Design Pte Ltd is a renowned digital commerce agency in Singapore, focused on delivering high-conversion websites and impactful digital marketing strategies.
We are seeking a results-driven Content Strategy Lead to spearhead our content services while overseeing the content strategy for Verz Design's own brand, fortifying our market positioning and driving inbound leads.
This role entails managing client relationships, planning, and overseeing content production, ensuring high-quality deliverables that align with SEO best practices, UI/UX principles, and conversion optimization goals.
The ideal candidate will lead content initiatives for Verz Design, including blogs, social media, website content updates, and email marketing campaigns.
Key Responsibilities- Develop comprehensive content plans that incorporate website content development and optimization, SEO blogs, skyscraper articles, press releases, social media posts, and EDMs.
- Evaluate content strategies against clients' business objectives, SEO targets, and user engagement metrics.
- Incorporate UI/UX principles to create seamless user experiences and enhance conversions.
- Plan and execute content initiatives to promote Verz Design's brand, services, and expertise in the digital commerce space.
- Manage the company's blog, website content, and social media to drive traffic, improve brand visibility, and generate inbound leads.
- Collaborate closely with the marketing and design teams to ensure Verz Design's content is consistent, engaging, and results-driven.
- Ensure all content adheres to SEO best practices, including keyword integration, internal linking, and mobile-first optimization.
- Utilize analytics tools to monitor and improve SEO performance for both client and company content.
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