E-Commerce Strategist for Southeast Asia
2 days ago
At JACOBS DOUWE EGBERTS, we're driven by the belief that amazing things can happen over a cup of coffee.
We're seeking an E-Commerce Strategist to join our team in Southeast Asia and contribute to our mission of delivering exceptional e-commerce experiences.
Job Description:- Define and develop strategic pillars to drive growth across the region.
- Ensure the perfect implementation of e-commerce basics in the region to build a solid foundation for future sustainable growth.
- Win with key events in e-commerce platforms.
- Build strong relationships and partnerships with external stakeholders such as eRetailers, Marketplaces, 3rd parties, and partners.
- Lead a test & learn approach from this dynamic region, sharing insights with the eCom Global community.
- Acknowledge fast-moving retailers Lazada/AliBaba/Shopee/Redmart/Amazon etc. to gain a first-mover advantage in Coffee.
- Collaborate closely with local marketing teams to develop differentiated e-commerce channel marketing and sales activation plans to drive key metrics.
- Define analysis tools and dashboards to test and learn fast and nurture the JDE eCommerce strategy in the region.
- Identify and support new or additional business opportunities to improve, step change, or create breakthroughs for the eCommerce channel.
- Close performance gaps at the country level.
Key Responsibilities:
- Deliver business KPIs: Nos, GP, Market Shares, Share of Search, Eventing.
- Partnership collaborations with external partners to drive higher value to our brands and e-commerce platforms.
Qualifications:
- Bachelor's degree in Marketing or related field (or equivalent commercial experience).
- Minimum 7 years of experience in e-commerce business development, including sales development, financial acumen, data analysis, and supply chain optimizations.
- Experience with FMCG within a digital environment, and/or digital marketplaces (Lazada, Ali, Amazon, Redmart, Pandamart, TikTok) is a strong plus.
- Strong knowledge on how to win at e-commerce channels: Grocery online, Pure Players, Marketplace, Direct to consumers, and social commerce such as TikTok, etc.
- Strong understanding of all online KPIs controlling performance and ROI.
- Strong analytical skills with strong knowledge of MS Office applications.
- Self-starter with a high degree of initiative.
- Ability and desire to work at both strategic and tactical levels.
- Ability to multitask and prioritize.
- Attention to detail and organized.
- Commercially minded and extremely driven.
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