Strategic Brand Marketing Leader

3 days ago

Singapore beBeeMarketing Full time $80,000 - $150,000
Job Title

We are seeking an experienced Strategic Brand Marketing Leader to develop and execute comprehensive marketing strategies to promote our products and services. Key responsibilities will include:

  • Conceptualizing, developing, and executing strategic marketing plans to drive business growth.
  • Identifying customer pain points and opportunities for the company to capitalize on.
  • Engaging and growing our digital presence through online and offline mediums.
  • Creating content for websites and social media accounts, including graphics, blogs, or videos that resonate with our target audience.
  • Developing marketing assets for distribution through various channels to maximize reach and impact.
  • Monitoring, analyzing, and optimizing our marketing efforts to ensure alignment with business objectives.
  • Collaborating with partners on joint marketing campaigns to achieve return on investments (ROIs).
  • Conducting market research on industry trends and competitors' analysis to inform marketing decisions.
  • Building brand awareness and positioning through effective marketing initiatives.
  • Supporting sales and lead generation efforts by providing marketing insights and support.

Requirements for this role include:

  • Degree in Marketing/Business or relevant discipline.
  • At least 3 years of marketing experience in the software and technology industry.
  • Excellent written and spoken communication skills to effectively collaborate with cross-functional teams.
  • Ability to work independently in a fast-paced environment and prioritize tasks to meet deadlines.
  • Experience with latest digital platforms and technologies to stay ahead of the competition.
  • Ability to create engaging and relevant content for the web and grow an audience.
  • Highly creative and experience in running online and offline campaigns to drive results.
  • Experience in digital marketing with a passion for emerging technologies.
  • Demonstrated understanding in identifying target audiences and developing marketing strategies to engage them.
  • Part-time employment seekers with relevant experience are welcome to apply.

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