Senior Creative Content Strategist for Global Fashion and Beauty Brand
6 days ago
About the Role
We are seeking a highly skilled Senior Copywriter to join our team in crafting compelling content for the Chinese market. The ideal candidate will possess a strong understanding of cultural nuances and trends within the Chinese market, as well as a consistent record of crafting engaging and persuasive copy for various marketing channels.
Key Responsibilities:
- Develop creative and engaging copy for a wide range of marketing materials, including product descriptions, social media posts, ad campaigns, and promotional materials, tailored to the Chinese market.
- Elevate brand voice and tone guidelines, ensuring all copy accurately represents the brand's identity and values.
- Maintain the highest level of accuracy, consistency, and adherence to brand guidelines and industry standards through thorough proofreading and editing.
- Stay abreast of the latest copywriting techniques and strategies, continually improving skills to remain at the forefront of the industry.
Qualifications and Experience
- A minimum of 5 years of copywriting experience in the fashion and beauty care industry, with a strong focus on the Chinese market. Prestige category experience is preferred.
- Native proficiency in Mandarin Chinese, coupled with excellent writing skills in both Chinese and English, is essential for developing creative assets for the Chinese Market.
- A proven track record of crafting compelling, persuasive, and engaging copy for various marketing channels, including social media, websites, and print materials.
- In-depth knowledge of Chinese culture, trends, and consumer behavior, as well as a strong understanding of the Chinese fashion and beauty care market.
- Familiarity with China-based platforms (Douyin, Little Red Book, WeChat, etc.) is highly desirable.
- Tight-knit collaboration and communication skills, with the ability to work effectively with cross-functional teams.
- A Bachelor's degree or equivalent experience in Marketing, Communications, Journalism, or a related field.
About Us
We are Procter & Gamble, a globally recognized leader in producing trusted brands and growing exceptional business leaders. With a diverse portfolio of brands, we seek individuals who can lead with courage and vision across various categories and functions. Our community spans approximately 70 countries worldwide, serving consumers with one of the strongest portfolios of trusted, quality, leadership brands.
Career Advancement Opportunities
We offer a dynamic environment where talented individuals can grow their careers and contribute to the success of our organization. Our inclusive culture values diversity and strives to provide equal opportunities in employment. If you're passionate about crafting compelling stories that resonate with global audiences, we invite you to apply for this exciting opportunity.
Compensation and Benefits
The estimated salary for this role is $120,000 - $150,000 per year, depending on qualifications and location. Additionally, we offer a comprehensive benefits package, including health insurance, retirement plans, and paid time off.
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