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Brand Portfolio Builder

1 week ago

Singapore THE WHOLESOME BUBS PTE. LTD. Full time

The Brand Development Strategist will play a crucial role in shaping and growing a portfolio of innovative brands in Singapore. This individual will possess expertise in brand sourcing, negotiation, and product localization.

Key Responsibilities
  • Brand Sourcing and Identification

Identify emerging and established brands in food and baby/mummy categories that have high potential for success in Singapore. Stay ahead of market trends, consumer demands, and competitor activities to ensure a competitive edge.

  • Negotiation and Relationship Management

Lead negotiations with brand owners and suppliers, covering trading terms, pricing, and partnership agreements. Establish and nurture long-term relationships with international brand owners and suppliers.

  • Product Localisation and Compliance

Work with regulatory bodies and stakeholders to adapt product packaging, labeling, and formulation to meet Singapore's compliance standards. Ensure smooth execution of localization processes while maintaining the brand's identity and appeal.

  • Import and Logistics Coordination

Facilitate the end-to-end import process, including customs clearance, documentation, and compliance. Collaborate with logistics partners to ensure cost-effective and timely transportation.

Requirements
  • Education: Academic Training in Business, Marketing, Supply Chain, or a related field
  • Experience: Experienced in brand development, category management, or related roles
  • Skills: Strong negotiation and relationship management skills, knowledge of Singapore's import and compliance regulations
  • Personal Traits: A sharp eye for quality products with market potential, proactive, resourceful, and innovative