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Programmatic Media Executive

1 week ago

Singapore This is an IT support group Full time
Role Summary
This is an exciting opportunity for an experienced Associate Performance Manager, Programmatic to join our team at GroupM. As a key member of our team, you will play a crucial role in driving programmatic planning, execution, and analysis for our clients.

You will be responsible for handling multiple campaigns simultaneously, ensuring timely delivery and meeting client expectations.

This role requires a passion for digital media, excellent communication skills, and a keen eye for detail.

If you are a motivated and results-driven individual who thrives in a fast-paced environment, we encourage you to apply for this position.

Responsibilities
Handle platforms like Display & Video 360, Campaign Manager, The Trade Desk, Xandr, Google Analytics, etc.

Understand Programmatic Buying, including DSPs/SSPs, RTB, ad-exchanges, DMPs, audience targeting.

Manage performance-driven clients to drive ecommerce sales.

Manage workflow and responses to ensure agreed deadlines are met, maintaining our service level agreements and executing tasks with 100% accuracy.

Review campaign brief and generate programmatic media plans to deliver client objectives.

Set up campaigns for all portfolios, troubleshooting any tracking and discrepancy queries, and ensure campaigns are activated with accuracy and following best practices.

Monitor campaigns' success through Google Analytics, DSP UIs, Automation Dashboards.

Manage ongoing campaign budgets and daily spend levels, and constantly monitor tracking to performance goals.

Analyze ongoing results to identify campaign trends and key insights, and provide recommendations to ensure we meet and exceed client goals.