Senior Manager, Operations

3 days ago


Singapur, Singapore adidas Full time

Purpose & Overall Relevance for the Organisation:

Support the enhancement, development, and implementation of the Consumer Experience in adidas Monobrand in SEA, in line with global/hub strategic plans and cluster/country commercial needs. This role will be responsible for driving Retail KPIs, leading to Net Sales achievement, and collaborating with SEA counterparts to enable country Retail and Franchise Operations teams to achieve commercial objectives.

Key Responsibilities:

  • Partner with country teams to support commercial needs and drive Retail KPIs, leading to Net Sales achievement.
  • Collaborate with SEA counterparts to enable country Retail and Franchise Operations teams to achieve commercial objectives.
  • Keep open communications within the SEA Commercial team to foster synergistic relations.
  • Collaborate with the EM hub team to understand the global/hub strategy for Retail Operations and work with the country Retail leads on developing a SEA strategy.
  • Support the Director for Retail and Franchise Operations Excellence on ensuring the SEA strategy is communicated across key stakeholders, that milestones are planned and met, and results measured.
  • Drive effective brand consumer experience planning across SEA in coordination with SEA Brand team and the EM hub Consumer Experience team.
  • Continuously gather insights and inputs from the country teams to stay close to ambitions/plans/goals and work with the EM hub team to provide for the future.
  • Monitor critical/key projects within SEA involving Retail Operations, ensuring open and timely communication to stakeholders.
  • Be the voice of the SEA country teams.

Key Relationships:

  • SEA Commercial Lead
  • SEA Commercial Team
  • SEA Retail and Franchise Operations Team
  • SEA Brand Activation, SEA VM
  • Country Retail Directors
  • Country Retail Operations teams
  • EM Retail Operations
  • EM Digital Operations
  • EM Consumer Experience
  • EM Marketplace

Knowledge, Skills and Abilities:

  • Strong presentation, communication, negotiation and influencing skills, especially with senior stakeholders within a global matrix organization.
  • Strong cross-functional and stakeholder management experience across commercial functions (e.g. marketing, sales, etc.) and support functions.
  • Retail Operations background.
  • Project Management.
  • Fluent spoken and written English.
  • Regional languages an advantage, but not required.
  • Willingness to travel upwards of 20% of time.

Requisite Education and Experience / Minimum Qualifications:

  • 6-8 years progressive channel marketing and consumer experience expertise.
  • Regional expertise desired.
  • Sporting Industry experience desired.
  • University degree in Business or equivalent professional experience, ideally in Sales and/or Marketing.


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