Regional Brand Strategist

2 weeks ago

Singapore beBeeRegional Full time $120,000 - $150,000
Marketing Manager

We are seeking a skilled Marketing Manager to join our team. The ideal candidate will have a strong background in marketing, with a focus on regional roles and preferably from consumer electronics or FMCG sectors.

Key Responsibilities:
  • Develop and implement regional brand strategies and digital marketing plans across Southeast Asia region.
  • Coordinate and support country-level marketing efforts in alignment with regional objectives.
  • Drive integrated marketing campaigns for brand visibility, product launches, and demand generation across online and offline channels.
  • Standardize and optimize brand communications and content for consistency across all markets.
  • Collaborate closely with sales, planning, and internal teams to align marketing initiatives with business goals.
  • Analyze market trends, competitive activities, and campaign performance to derive actionable insights.
  • Lead and manage a regional marketing team, providing guidance and direction.
  • Build and manage long-term partnerships with media, influencers, and agency stakeholders.
  • Ensure adherence to brand guidelines and best practices for all regional marketing executions.
Requirements:
  • Bachelor in Marketing, Business Administration, or equivalent.
  • At least 5 - 8 years of trade marketing experience, with a strong focus on regional roles and preferably from consumer electronics or FMCG sectors.
  • Proven track record of executing successful regional marketing campaigns.
  • Strong understanding of SEA market dynamics, culture, and consumer behavior.
What We Offer:
  • A dynamic and supportive work environment.
  • Ongoing training and development opportunities.
  • A competitive compensation package.
How to Apply:

Interested applicants should click the APPLY button below to submit their resume and cover letter.

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