
Regional Brand Strategist
2 weeks ago
We are seeking a dynamic and experienced APAC Brand Marketing Director to lead our brand marketing efforts across the Asia Pacific region. The ideal candidate will have a proven track record of developing and executing regional brand strategies that drive business growth and increase brand awareness.
Key Responsibilities:
- Develop and execute regional brand strategies that align with our global positioning while adapting to the characteristics of different APAC markets.
- Enhance brand awareness and equity through design and execution of initiatives that increase brand visibility, awareness, preference, and loyalty.
- Lead integrated marketing communications (IMC) efforts, both online and offline, supporting product launches, seasonal campaigns, and key brand moments.
- Develop digital strategies including content marketing, social media planning, SEO/SEM, and e-commerce performance campaigns.
- Oversee brand and marketing execution across regional markets by working closely with local teams and agency partners.
Requirements:
- Minimum 5 years of experience in brand marketing or a related field.
- Proven track record of developing and executing successful brand marketing campaigns.
- Strong understanding of the APAC market and ability to adapt to different cultural nuances.
What We Offer:
- Competitive salary and benefits package.
- Opportunities for professional growth and development.
- Collaborative and dynamic work environment.
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