Senior Manager, Public Relations
4 hours ago
Western Digital is seeking a seasoned communications professional to lead our pan-regional public relations function in the Asia Pacific region. As Senior Manager, PR, you will drive programs in key markets, including China and Japan, and partner closely with HQ and senior regional leadership to identify and prioritize communications needs.
Key Responsibilities:
- Develop and oversee regional communications plans to support local business priorities and ladder up to the global communications strategy.
- Manage a team of PR and digital communications specialists, as well as retained PR and social media agency teams across the region.
- Work with subject matter experts and internal teams to develop narratives, story angles, and communications assets to boost engagement with our audiences.
- Cover earned media, social media, influencers, media events, and sponsored content, with involvement in wider integrated campaigns.
- Manage relationships with key business & trade media and execute communications around key events in the region.
Requirements:
- Bachelor's degree in Communications, Marketing, or a related field of study. Advanced degree is a plus.
- 8+ years international communications leadership experience, including management experience, within a global technology company or agency.
- A strong background in B2B/enterprise technology experience.
- Demonstrated experience leading integrated regional campaigns across Asia Pacific, including Japan and China.
- Experience creating and managing multi-channel communications campaigns for enterprise and consumer technologies.
- Exceptional communications, writing, and presentation skills.
- Team player with excellent listening skills and diplomacy.
- Outstanding judgement and creative problem-solving skills.
- Metrics-based approach and strong commercial acumen.
About Western Digital:
Western Digital is committed to an inclusive environment where every individual can thrive through a sense of belonging, respect, and contribution. We are an equal opportunity employer and comply with all federal and state laws against discrimination, harassment, and retaliation.
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