Digital Marketing Specialist
12 hours ago
Company Overview
ECON Healthcare Group is a dynamic organization dedicated to delivering exceptional healthcare services.
Salary
The estimated annual salary for this position is $60,000-$80,000 depending on experience and qualifications.
Job Description
We are seeking a highly skilled Digital Marketing Specialist to join our team. The ideal candidate will be responsible for managing our social media platforms, developing engaging content, and implementing strategies to grow our online presence.
Key Responsibilities:
- Social Media Management: Oversee and manage company social media platforms such as Facebook, Instagram, LinkedIn, and others. Plan, schedule, and post content to engage the target audience and enhance brand visibility.
- Content Creation: Develop and curate high-quality text, image, and video content tailored to our audience. Work with the design and marketing teams to produce engaging campaigns.
- Video Editing: Edit videos for social media using tools like CapCut, Final Cut Pro, or Adobe Premiere Pro. Ensure all video content aligns with brand guidelines and appeals to the target audience.
- Community Engagement: Interact with followers by responding to comments, messages, and inquiries in a timely and professional manner. Foster a strong online community through meaningful conversations and engagement strategies.
- Analytics & Reporting: Monitor social media metrics such as engagement, reach, and follower growth. Prepare reports and use data insights to optimise strategies and content performance.
- Travel Requirement: Be willing to travel for events, on-site shoots, or client meetings as needed.
Required Skills and Qualifications
- Diploma or higher in Marketing, Communications, Media Studies, or a related field.
- Proficiency in video editing software such as CapCut, Final Cut Pro, or Adobe Premiere Pro.
- Basic understanding of social media platforms and their respective audiences.
- Creative thinking and strong written and verbal communication skills.
- Ability to multitask and prioritise in a dynamic environment.
- Previous experience (internship or freelance) in social media management is a bonus but not mandatory.
Benefits
ECON Healthcare Group offers a comprehensive benefits package including health insurance, retirement plan, and paid time off.
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