Strategic Communications Officer

2 weeks ago


Singapore FairPrice Group Full time

About the Role

FairPrice Group seeks a skilled Strategic Communications Officer to build, protect, and enhance its brand in the retail industry.

Key Responsibilities

  • Integrate and amplify FPG's key corporate and business messages across media, social, and internal channels.
  • Enhance FPG's corporate reputation and profile its initiatives, digital transformation efforts, and key themes across earned, owned, and paid media.
  • Ensure FPG maintains and grows its share of voice in key business dailies, broadcast, trade publications, and all media that matter.

Requirements

  • At least 5-7 years of experience in corporate communications/media relations.
  • Strong communication skills, including storytelling and writing.
  • Keen understanding of media and social media workings and competitive landscape.


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