Strategic Communications and Branding Manager
3 weeks ago
Job Title: Manager, Strategic Communications and Branding
About the Role:
We are seeking a highly skilled and experienced Manager to lead our Strategic Communications and Branding team. The successful candidate will be responsible for developing and executing strategic communication and narratives to convey key messages across all communication touchpoints.
Key Responsibilities:
- Develop and execute strategic communication and narratives to convey key messages across all communication touchpoints.
- Oversee all aspects of media relations and engagement to position IMDA as the Architect of Singapore's Digital Future.
- Develop and manage C-Suite communication channels to grow mindshare of IMDA initiatives, programmes and policies on a daily basis.
- Provide support in the Crisis Management Strategy and immediate response plans to mitigate reputational risks.
- Collaborate with various teams to harmonise plans and messaging with intended audiences from a strategic lens.
Requirements:
- 5-8 years of relevant experience in Public Relations/Government Comms/Public Affairs/Journalism.
- Strong creative writing and presentation skills; adept at managing senior stakeholders for public engagements.
- Ability to understand business units' needs and translate them into impactful strategic communications plans.
- Proficiency in managing third-party agencies/vendors/suppliers.
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