Regional E-commerce Strategist

3 weeks ago


Singapore L'OREAL SINGAPORE PTE. LTD. Full time
Career Opportunity

As a key member of our team at L'OREAL SINGAPORE PTE. LTD., you will be responsible for driving e-commerce success within the SAPMENA region.

REGIONAL E-COMMERCE GROWTH STRATEGY

• Develop and execute regional plans to increase online sales, expand market share, and elevate brand visibility.

• Conduct in-depth market research and competitive analysis to identify unique growth opportunities and tailor strategies accordingly.

• Collaborate with the national e-commerce team to ensure alignment with overall brand objectives while addressing regional nuances.

• Work closely with regional sales teams to develop omnichannel strategies that drive online sales and integrate with brick-and-mortar efforts.

REGIONAL NEW PRODUCT LAUNCH ACTIVATION

• Spearhead digital launch campaigns for new products within the region, ensuring impactful visibility, strong engagement, and successful market penetration.

• Adapt national launch campaigns to resonate with regional customer profiles and preferences.

• Analyze regional performance data and consumer insights to optimize launch campaigns.

REGIONAL TRANSACTIONAL MEDIA EXPERTISE

• Manage and optimize regional media campaigns, maximizing ROI and driving sales and e-commerce market share growth.

• Utilize a deep understanding of the regional e-shopper to create targeted and effective media campaigns.

• Track and analyze campaign performance to refine and improve strategies.

This role requires a data-driven and creative individual with a strong understanding of the regional e-commerce landscape, who can effectively tailor strategies to drive exceptional results.



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