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Marketing and Merchandising Director

2 months ago

Singapore OGAWA WELLNESS INTERNATIONAL PTE. LTD. Full time
Job Title: Marketing and Merchandising Director

OGAWA WELLNESS INTERNATIONAL PTE. LTD. is seeking a highly skilled Marketing and Merchandising Director to join our team.

Key Responsibilities:
  • Monitor industry trends, competitor activities, and customer insights to identify new opportunities and stay ahead of market changes.
  • Develop and nurture relationships with key customers, vendors, and suppliers to foster strong strategic partnerships.
  • Propose and facilitate partnership, barter deals, sponsorships, and events that support business objectives.
  • Oversee overall marketing communications, promotional activities, and customer experiences for our outlets.
  • Represent the company in the market to build and manage strategic relationships with vendors.
  • Manage all tenancy and contract negotiations with vendors to drive business growth.
  • Ensure timely and accurate contract administration.
  • Develop creative and commercially viable concepts and solutions to improve business performance and competitive advantage.
  • Plan marketing strategies and product launches with brand/vendor alignment to maximize exposure/sales.
  • Inform all stores of advertised promotions in advance and schedule deliveries to ensure stock availability.
  • Analyze the results of all marketing initiatives for future planning.
  • Visit the shop floor frequently to check on merchandise displays and stock levels, and consult with retail executives and salespeople on problems and suggestions.
  • Conduct trend, product knowledge, and feedback sessions with operations team regularly.
  • Maintain close communications with retail executives and sales staff to convey merchandise information and merchandising strategies.
  • Perform other duties assigned by the immediate supervisor/manager.
Requirements:
  • Diploma/Degree or equivalent.
  • Minimum of 3 years of experience in a related field.
  • Effective planning and strong negotiation skills.
  • Good business judgment, analytical, and decision-making skills.
  • Independent and a team player.
  • Good project management skills with experience in event planning and assisting in planning changes for layout.
  • Work experience in a start-up environment is a plus.