
Trade Marketing Specialist
1 week ago
Job Title: Trade Marketing Specialist
Overview:
As a key member of our team, the Trade Marketing Specialist will be responsible for driving business growth through strategic trade marketing initiatives.
Key Responsibilities:
- Conduct market research and analysis to identify trends and opportunities for growth
- Collaborate with the sales and business development teams to develop and implement effective sales promotion strategies
- Develop and execute comprehensive trade marketing plans to drive brand visibility and sales growth
- Maintain strong relationships with key retailers and distributors to ensure successful partnerships
- Design and implement in-store promotions, displays, and other marketing activities to enhance brand presence
- Plan, organize, and participate in trade shows to promote the brand, showcase products, and generate leads
- Prepare business proposals, presentations, and reports on trade marketing activities and performance
- Coordinate with internal departments to ensure smooth execution of projects and orders
Requirements:
- Minimum Diploma or Degree in Business Administration, Marketing, Sales, International Business, or related disciplines
- At least 1-2 years of experience in trade marketing or FMCG industry and experience working with sales teams and retailers
- Proficiency in using marketing tools and office software
- Experience in project management is advantageous
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