Senior Executive
1 week ago
About the Role
The Digital Platforms team at CapitaLand is seeking a seasoned Senior Executive to drive growth and marketing initiatives. As a key member of the team, you will develop and execute data-led marketing campaigns to achieve key positive outcomes. This is a unique opportunity to shape the future of digital marketing in a leading retail and property company.
Key Responsibilities
- Develop and implement data-driven marketing strategies to drive customer acquisition, engagement, and retention.
- Collaborate with cross-functional teams to plan and execute marketing campaigns, leveraging latest technologies and trends.
- Manage and optimize marketing budget across multiple channels to maximize ROI.
- Work closely with the product team to develop innovative marketing solutions that drive customer experience.
Requirements and Qualifications
- Bachelor's degree in Marketing, Business, or related field with a minimum of 3 years of experience in digital marketing or a related field.
- Proven track record of driving growth and achieving marketing objectives.
- Strong analytical skills with expertise in data analysis and interpretation.
- Excellent communication and project management skills.
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