Grow Asia Pacific

7 days ago


Singapore beBeeStrategist Full time $4,500 - $6,500
Marketing Strategist - Asia Pacific

As a Marketing Strategist for our Asia Pacific region, you will be responsible for driving business growth through effective market analysis and strategic planning.

Responsibilities:
  • Market Research:
    a. Conduct in-depth market trend analysis to identify opportunities and threats.
    i. Assess macro trends and competitive landscapes.
    ii. Identify emerging and untapped growth opportunities.
    b. Develop market segmentation strategies to prioritize opportunities and make business recommendations.
    i. Targeting
    ii. Positioning
  • Project Management:
    a. Lead assigned projects such as market development, new product development, or new business model development.
    b. Collaborate with cross-functional teams to commercialize business through stage-gate innovation management processes.
  • Competency Leadership:
    a. Train and coach the organization on key strategic marketing frameworks and methodologies such as market sizing, market segmentation, financial modeling (NPV, IRR models, break-even analysis), value chain analysis, VOC analysis, value proposition development, value pricing, and 4P strategy.
    b. Develop tools and resources as needed to support team members in their roles.

Requirements:

  • At least 3 years' experience in strategic marketing or a related field.
  • Bachelor's degree in Business Administration or a related field.


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