Senior Communications Specialist
4 weeks ago
Key Responsibilities:
Develop and implement comprehensive communication strategies to achieve organizational goals.
Oversee the creation of communication materials, ensuring consistency across various platforms and stakeholder groups.
Manage responses to key stakeholders, including internal departments, external bodies, and foreign agencies.
Media Engagement and Management:
Produce press releases, media kits, and other materials for the media.
Pitch newsworthy stories and secure media coverage in relevant publications.
Handle media inquiries in a timely manner, manage interviews, and maintain a media relations database.
Strategic Planning and Implementation:
Co-create and execute communications strategies to achieve organizational objectives.
Propose and monitor media platforms, manage timelines, and budgets for publicity.
Requirements:
- Master's/Bachelor's degree in Communications, Marketing, Journalism, or related fields.
- 5 to 8 years of comprehensive experience in media relations, brand management, and strategic communications planning.
- Good understanding of integrated communications, including mainstream media, social media, and digital media platforms.
- Content development experience, including videography, video editing, photography, and design graphics.
- Strong written and oral communication skills, with the ability to communicate confidently with senior management and industry stakeholders.
- Self-motivated and detail-oriented individual with strong project management skills, resourcefulness, and results-oriented approach.
- Strong collaboration skills, with the ability to work in cross-functional teams and maintain relationships with media outlets and journalists.
- Robust analytical skills to provide sound communication assessment and judgment to develop impactful communication strategies.
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