Beauty Category Strategist

12 hours ago

Singapore beBeeCategory Full time
Job Description

The role involves overseeing the development and execution of strategies for a beauty category, aligning with the company's overall strategy and local market characteristics. This includes planning and product selection, introducing high-quality products that match the brand positioning and consumer preferences.

Responsibilities include controlling key aspects such as product quality, packaging design, and pricing strategies. Regularly evaluating product sales performance, formulating and executing product replacement plans, and optimizing inventory management to maintain healthy product turnover and inventory turnover rates.


Key Responsibilities:
  1. Develop long-term development strategies, annual business plans, and quarterly marketing strategies for the beauty and personal care category.
  2. Oversee the planning and product selection of the beauty and personal care product lines.
  3. Source, screen, and manage local and international beauty and personal care suppliers, establishing long-term, stable, and mutually beneficial partnerships.
  4. Collaborate with the marketing team to develop and execute promotional activities and marketing plans for the beauty and personal care category.
  5. Establish and improve the data analysis system for the beauty and personal care category, leveraging data analysis to identify business growth opportunities and potential issues.

Required Skills and Qualifications

  • A bachelor's degree or above is required. Degrees in related fields are preferred.
  • Minimum 2 years of relevant work experience in the beauty industry, with at least 2 years in category management or product management are preferred.
  • Familiarity with the Singaporean beauty and personal care market, understanding of local consumer demands and shopping habits.
  • Demonstrate keen market insight and trend analysis ability to accurately grasp market dynamics and changes in consumer demands in the beauty and personal care sector.
  • Proficient in data analysis tools (such as Excel, SQL, etc.) with strong data analysis and interpretation skills to drive business decisions through data.

Benefits

This role offers an opportunity to join a dynamic team and contribute to the success of the beauty category. The ideal candidate will be a strategic thinker, able to analyze complex market trends and develop effective solutions to drive business growth.

What We Offer
  1. A competitive salary and benefits package.
  2. Opportunities for career growth and professional development.
  3. A dynamic and collaborative work environment.

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