Marketing Campaign Specialist

2 weeks ago

Singapore beBeeMarketing Full time $2,500 - $3,500
Marketing Associate Job Description

We are seeking a skilled marketing professional to join our team. As a marketing associate, you will be responsible for developing and implementing multi-channel marketing campaigns to drive business growth.

Key Responsibilities:
  • Search Engine Optimization & Digital Advertising: Conduct keyword research, implement SEO strategies, manage Google Ads campaigns, optimize performance, and report ROI.
  • Website Management: Maintain WordPress website, handle hosting/domains/security, troubleshoot issues, and ensure mobile responsiveness and fast load times.
  • Content & Social Media: Create engaging video, photo, and written content; manage social media calendars; monitor engagement; and grow online communities.
  • Offline Marketing & Promotions: Execute ground campaigns, recruit shift workers, coordinate street teams, design marketing/brand materials, and build local partnerships.
  • Email Marketing & CRM: Manage targeted email campaigns, segment customer lists, personalize communication, and track engagement metrics.
  • Partnerships & Collaboration: Build and maintain relationships with vendors, subcontractors, and stakeholders for joint promotions and co-branded initiatives.
  • Marketing Analytics & Reporting: Monitor KPIs across all channels, conduct competitor research, and prepare regular performance reports.
  • Administration & Customer Support: Handle inbound customer queries, manage databases/contracts, support operations, and assist in marketing/operational events.

Requirements:
  • At least 2 years of experience in a multi-faceted marketing role (covering at least 3 of the above areas).
  • Proven skills in SEO, Google Ads campaign management, and social media content creation.
  • Proficiency in Microsoft Office, Office 365, and design tools (Canva, Adobe Photoshop, Premiere Pro, or similar).
  • Familiarity with WordPress website admin and basic HTML/CSS knowledge preferred.
  • Experience in both online and offline campaign execution.
  • Strong communication, organization, and multitasking abilities.
  • Detail-oriented, with the ability to work independently and meet deadlines.

This is an equal opportunities employer.

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