Live Revenue and Engagement Strategist

7 days ago


Singapore TIKTOK PTE. LTD. Full time

TikTok's LIVE Platform Intelligence team is responsible for leveraging model-driven and data-driven approaches to promote key indicators on LIVE revenue and creator engagement. This includes building models for automated operations, identifying user behavior issues, and ensuring the steady operation of TT Live business.

About the Team

As a member of this team, you will collaborate with Product Managers, Engineers, and cross-functional teams to drive understanding of product usage and user behavior in the Live ecosystem. You will establish and refine key product metrics, set goals, forecast outcomes, and monitor trends to gauge the success of our product initiatives.

Responsibilities:
  • Develop and implement data-driven strategies to improve LIVE revenue and creator engagement.
  • Collaborate with cross-functional teams to design and measure experiments to verify hypotheses and opportunities in product growth.
  • Provide data-backed perspectives to inform product decisions, deliver insights, and execute strategy.
  • Analyze user behavior and develop solutions to address issues and improve the user experience.
RequirementsMinimum Qualifications:
  • Bachelor's degree in Statistics, Mathematics, Data Science, or equivalent practical experience.
  • A minimum of 3 years of work experience in analytics.
  • Experience with data querying languages (e.g. SQL), scripting languages (e.g. Python), and/or data visualisation tools (e.g. Tableau).
  • Excellent problem-solving and critical thinking skills.


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