
Beauty Category Lead
1 week ago
The ideal candidate will be at the forefront of shaping our beauty category, developing new products and executing marketing strategies to boost brand awareness and influence.
- Conduct thorough research on trendy beauty trends, consumer needs and preferences to determine product direction and market positioning.
- Lead the product development process from idea conception to supplier selection and product launch, ensuring product uniqueness and market competitiveness.
- Develop and execute marketing and promotional strategies for the beauty category, working closely with the marketing team to boost brand awareness and influence.
This role requires a strong understanding of the entire product lifecycle, from design to production and sales in the beauty sector. The successful candidate will possess excellent market analysis and data interpretation skills to make data-driven decisions.
A bachelor's degree or above; relevant major preferred. At least 1 year of experience in category management or product development in Beauty is required. Familiarity with cross-functional teams (design, purchasing, shop operations etc.) to ensure smooth execution of product concepts to final sales is essential.
Benefits:- Fulfilling career opportunities
- Competitive salary
- Ongoing training and development
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