Marketing Campaign Manager
3 weeks ago
As a Marketing Campaign Manager at A-IT Software Services Pte Ltd, you will be responsible for translating business priorities into marketing activation and engagement opportunities to achieve the objectives of building affinity with existing customers, engaging existing customers to upsell and cross-sell, and activating and engaging new to bank potential prospects. The role involves developing engagement tactics aligned with business outcomes through the Business Class engagement program as a community manager, including developing an engagement calendar, executing events, and tracking success of events.
Key Responsibilities:
1) Develop and execute marketing campaigns to achieve business objectives
2) Collaborate with the SME product, sales & servicing teams to translate business priorities into marketing activation and engagement opportunities
3) Develop engagement tactics aligned with business outcomes through the Business Class engagement program
4) Track and measure the success of marketing campaigns
Requirements:
Tactics
Management Skills
Social Media
Marketing Strategy
B2B Marketing
Marketing
B2B
Project Management
Digital Marketing
Technical Ability
Banking
Event Execution
Integrated Marketing
Social Media Marketing
Ab Testing
Bridge
Marketing campaign plan
Financial Services
SME market
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