Product Executive to Drive Growth in Singapore's Consumer Healthcare Market

20 hours ago


Singapore HAYS SPECIALIST RECRUITMENT PTE. LTD. Full time
Job Overview
Established in Singapore, HAYS SPECIALIST RECRUITMENT PTE. LTD. is a renowned brand seeking a Product Executive to spearhead growth initiatives in the consumer healthcare sector.

About the Role
This is an exciting opportunity for a seasoned professional with a background in product management and brand marketing to join our team. The successful candidate will be responsible for developing and executing go-to-market strategies for assigned portfolios, driving sales growth, and expanding market share in line with annual targets.

Main Responsibilities:
  • To support and execute the annual Go-To-Market strategy for assigned portfolios based on segmentation principles, pricing strategy, and other marketing concepts.
  • Create and execute marketing plans to drive growth of sales, market share, and profits in line with annual sales targets.
  • Conduct consumer insight researches to support brand development strategies.
  • Identify growth opportunities and develop plans to gain market share in identified segments.
  • Foster and maintain strong relationships with Key Opinion Leaders.
  • Support the launch of new products where applicable.
  • Monitor the utilization of marketing A&P effectively.
  • Collaborate and coordinate with sales, supply chain, and regulatory teams to ensure execution of marketing plans and maximum Return of Investment on marketing investment.

Requirements:
The ideal candidate should have:
  • Diploma/Degree qualified with a background in Business, Marketing, Digital Marketing, Life Sciences, or Pharmacy.
  • At least 2 years' experience in product management & brand marketing in the FMCG / Pharmaceutical Consumer healthcare industry.
  • Digital Marketing knowledge or experience is a pre-requisite.
  • Computer literate - proficient in Microsoft Excel & Power Point.
  • Knowledge in design software such as Adobe Photoshop/Illustrator will be a strong advantage.

What You'll Get:
This role offers a competitive salary of SGD $70,000 - SGD $90,000 per annum, depending on experience, plus benefits including mentorship and strong support from the existing team, exposure to various portfolios within the consumer healthcare sector, and a renowned brand in Singapore.

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