Brand Strategist
2 days ago
YNBY HEALTHCARE (SINGAPORE) PTE. LTD.
We are seeking a talented Brand Strategist to join our team. As a key member of our marketing department, you will be responsible for developing and executing successful marketing campaigns that align with our brand and marketing strategies.
Key Responsibilities:
- Develop communication plans for brand guidelines;
- Conceptualise collaterals on the ground according to events' themes;
- Develop measures to enhance customer experience across traditional, digital and social media platforms and customer touch points;
- Formulate data-driven commercial insights and strategies to acquire and retain target customers;
- Implement customer engagement strategies via social media and digital platforms.
Requirements:
- A Master's degree in Marketing, Business, or a related field;
- A minimum of 5 years of experience in marketing, preferably in the FMCG sector;
- Proven track record in developing and executing successful marketing campaigns;
- Strong analytical skills with the ability to interpret complex data;
- Excellent communication and interpersonal skills.
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