Digital Banking Experience Strategist

1 month ago


Singapore United Overseas Bank Full time

United Overseas Bank Limited (UOB) is a leading bank in Asia with a global network of over 500 branches and offices in 19 countries and territories. We are building and expanding the best digital bank in ASEAN, empowering the digital generation with innovative and simple banking solutions through a smart, mobile-only app. Our mission is to stay ahead of the rapidly evolving landscape in retail banking.

We fundamentally rethink our retail banking strategy, business model, and proposition to remain relevant. TMRW empowers customers with a full suite of banking solutions, offering a range of products and services through its mobile-only platform. Our focus on customer intimacy and net-promoter-score (NPS) drives our competitive strategy.

This role offers an exciting opportunity to join our dynamic Design team focused on enhancing the Private Bank experience within our digital platform. As a Design Lead, you will create exceptional user experiences informed by research and data. Your strong eye for design will elevate our Private Banking services, aligning with business objectives and meeting key performance indicators (KPIs).

You will oversee the design and delivery of customer experiences that meet business objectives and customer needs. Work closely with a cross-functional team to ensure deliverables are met on time within agile sprints. Guide discovery, research, and data synthesis to identify critical user insights and breakthrough moments defining quality experiences. Lead usability testing sessions and generate actionable design recommendations to improve the experiences we create.

The successful candidate will have 5+ years of experience in UX design or product design, excellent collaboration and facilitation skills, and strong organizational skills. They will also be skilled in systems thinking, able to see the bigger picture and ensure the voice of the customer is present from discovery to design execution. Great communication and presentation skills are essential to translate ambiguity into actionable steps for the team and stakeholders.

In return for your expertise, UOB offers a competitive salary of SGD $120,000 per annum, commensurate with experience, plus benefits including medical insurance, retirement plan, and opportunities for career growth and development.



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