Customer Insights Analyst
4 days ago
Marina Bay Sands - Customer Insights Analyst
Position Overview
Marina Bay Sands stands as a premier integrated resort company, committed to delivering outstanding guest experiences while innovating within the hospitality sector.
We are in search of a meticulous Customer Insights Analyst to become a vital member of our Casino Analytics and Optimization team. In this role, you will collaborate with multiple departments to derive meaningful insights from data and influence strategic initiatives.
Key Responsibilities
- Leverage customer data and analytics to refine strategies for customer acquisition and retention
- Work alongside the sales team to improve communication and outreach
- Create tailored marketing campaigns through comprehensive segmentation
- Apply advanced analytics and machine learning methodologies for predicting customer behavior
Qualifications
- Degree in Business Analytics, Mathematics, or Statistics is preferred
- 1-2 years of experience for Associate Analyst, 2-4 years or a Master's degree for Analyst
- Familiarity with predictive modeling and machine learning is advantageous
- Proficient in analytical software such as SAS, SQL, R, or Python
- Excellent problem-solving and communication abilities
- Enthusiastic about utilizing data to drive business outcomes
Join our team at Marina Bay Sands and contribute to a diverse and inclusive environment focused on fostering innovation in the leading resort destination.
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