Customer Insights Analyst

4 days ago


Singapur, Singapore Marina Bay Sands Full time

Marina Bay Sands - Customer Insights Analyst

Position Overview

Marina Bay Sands stands as a premier integrated resort company, committed to delivering outstanding guest experiences while innovating within the hospitality sector.

We are in search of a meticulous Customer Insights Analyst to become a vital member of our Casino Analytics and Optimization team. In this role, you will collaborate with multiple departments to derive meaningful insights from data and influence strategic initiatives.

Key Responsibilities

  • Leverage customer data and analytics to refine strategies for customer acquisition and retention
  • Work alongside the sales team to improve communication and outreach
  • Create tailored marketing campaigns through comprehensive segmentation
  • Apply advanced analytics and machine learning methodologies for predicting customer behavior

Qualifications

  • Degree in Business Analytics, Mathematics, or Statistics is preferred
  • 1-2 years of experience for Associate Analyst, 2-4 years or a Master's degree for Analyst
  • Familiarity with predictive modeling and machine learning is advantageous
  • Proficient in analytical software such as SAS, SQL, R, or Python
  • Excellent problem-solving and communication abilities
  • Enthusiastic about utilizing data to drive business outcomes

Join our team at Marina Bay Sands and contribute to a diverse and inclusive environment focused on fostering innovation in the leading resort destination.



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