Digital Promotions Specialist

2 weeks ago


Singapore Pineapple Mma Pte. Ltd. Full time
A Dynamic and Fast-Paced Environment
Pineapple MMA Pte. Ltd. is a dynamic and fast-paced sporting brand in Singapore, dedicated to empowering individuals through martial arts, fitness, and community engagement.

We are seeking a talented Marketing Associate to join our team and drive our marketing efforts forward. This key role will play a crucial part in promoting our brand internationally, driving membership growth, and engaging with our community.


About the Team:
We pride ourselves on creating a collaborative and energetic team environment that encourages creativity, innovation, and continuous learning. Our team members are passionate about empowering people through martial arts, fitness, and community engagement, and we're committed to providing them with opportunities for professional growth and development.

Job Summary:
The ideal candidate will be responsible for developing and implementing creative marketing strategies across digital and traditional channels, including social media, SEO, digital advertising, and local community outreach.
Responsibilities:
* Develop and implement campaigns to drive membership sign-ups and retain current members* Collaborate with coaches and members to create authentic and engaging social media content* Propose and execute content strategies to increase our social media following* Build partnerships with businesses and community organizations to enhance brand visibility* Support front-of-house duties to deepen product and consumer knowledge* Identify areas of improvement for an elevated customer experience

Requirements:
* Bachelor's degree or Diploma in Marketing, Business Administration, or a related field* Minimum 1 year of work experience in marketing and/or social media* Ability to solve complex problems independently* Passion for fitness, martial arts, or community engagement* Proficiency in basic tools such as Canva, Capcut* Strong understanding of digital marketing trends and social media platforms* Exceptional written and verbal communication skills* Creative, proactive, and able to work independently and as part of a team*

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