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E-waste Digital Marketing Specialist

3 weeks ago

Singapore SUSTAINABLE ASSET MANAGEMENT SOLUTIONS PTE. LTD. Full time

**Digital Marketing Specialist
We are looking for a creative, analytical and experienced Digital Marketing Specialist to join our team As a Digital Marketing Specialist, you will be responsible for all digital marketing campaigns, including generating leads, conducting market research and actively engaging with the business to optimize the performance of our digital strategies.

To be successful as a marketing specialist, you must be highly self-motivated, proactive, and have a working knowledge of current marketing tools and strategies to execute successful marketing campaigns.

**Responsibilities
Include:

- Conduct market research to identify customer trends, competitor offerings and demographic data.
- Liaise with creative teams to come up with branding ideas, graphic designs, promotional materials, and advertising copies.
- Discover effective marketing and promotional channels, including media platforms to be used to relay product messages to customers.
- Investigate the performance of a company’s marketing campaigns and strategies through evaluating key performance metrics.
- Create innovative marketing campaigns depending on robust data and present the recommendations to management.
- Establish and maintain relationships with new and existing clients through networking and prospecting.
- Create goals and objectives to approach customers through appropriate marketing channels.
- Help in outbound and inbound marketing activities by displaying expertise in certain areas such as events planning, advertising, optimization, and content development. Foster and manage positive customer relationships
- Negotiate advertising contracts

**Personal Requirements**
- Bachelor’s degree in economics, journalism, communications, marketing, or a related field.
- At least 2 or more years of marketing experience (digital and traditional) in a corporate, or agency environment.
- Proficient in Microsoft Office Suite (Word, Excel, Outlook, and Access), Adobe Creative Suite, and CRM and CMS software.
- Working knowledge of HTML and CSS.
- Experience using analytics software.
- Excellent written and verbal communication skills.
- Ability to work in a fast-paced, high-pressure environment.
- Multi-tasking and time-management skills, with the ability to prioritize tasks.
- Highly organized and detail oriented.