Regional Marketing Strategist
1 week ago
We are seeking a highly motivated and experienced Regional Marketing Specialist to join our team at LICO RESOURCES PTE. LTD. in the South East Asia region.
Key Responsibilities:- Develop and execute marketing strategies to drive growth and increase market share in the South East Asia region
- Collaborate with the global marketing team to adapt and execute worldwide marketing initiatives for regional impact
- Manage lead generation activities and nurture high-quality leads to support sales targets
- Oversee the quality and growth of the customer database in CRM, working closely with local sales and business development teams
- Organize and manage various marketing events, including seminars, exhibitions, and trade shows
- Drive digital marketing efforts, including webinars, email campaigns, and social media strategies
- Analyze campaign effectiveness using various analytical tools and adjust strategies accordingly
- Manage and optimize the marketing budget to ensure maximum ROI
- Collaborate with distribution partners to maintain consistent brand messaging across all platforms
- Contribute creative ideas for innovative marketing approaches in both physical and digital realms
- Degree in Marketing, Communications, or a relevant scientific field (Chemistry, Pharmaceutical, Food, or Agricultural Sciences)
- At least 2 years of relevant experience in marketing; preferably in the scientific industry or in high-quality B2B product marketing
- Strong understanding of digital marketing channels and social media platforms
- Excellent written and verbal communication skills in English
- Proficiency in Microsoft Office suite and Google Analytics
- Ability to travel within the South East Asia region
- Self-motivated with a dynamic personality and ability to work independently
- Strong analytical skills and data-driven decision-making abilities
- Adaptability to work in a fast-paced, multicultural environment
If you are passionate about marketing and have a keen interest in scientific advancements, we encourage you to apply for this exciting opportunity.
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