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Meta Search Channel Lead

1 week ago

Singapore This is an IT support group Full time
Job Description

We're seeking a skilled Digital Performance Marketing professional to join our team.

Key Responsibilities

  • Optimize Meta-search strategies & Other Traffic Channel Acquisition specifically tailored to the hotel business.
  • Drive day-to-day optimizations and oversee execution of daily tasks, including campaign optimizations and channel connections.
  • Collaborate with cross-functional teams to ensure aligned strategies and actions.
  • Conduct in-depth analysis of data insights and spearhead test-and-learn initiatives.

Requirements

  • Bachelor's degree in Marketing, Advertising, Business, or related field.
  • 1-3 years of hands-on experience in Digital Performance Marketing.
  • Basic knowledge of Meta Search Channels/ SEM/ SEO.
  • Proficient in data analysis, with a strong emphasis on data mining techniques.