Programmatic Media Strategist

4 days ago


Singapore beBeeProgrammatic Full time $80,000 - $120,000
Job Description

We are seeking a seasoned professional to lead our programmatic media strategy, planning and buying for large regional clients. As Associate Programmatic Manager at WPP Media, you will be responsible for driving programmatic media excellence and contributing to client success by achieving and exceeding performance KPIs.

This role involves leading programmatic strategy, planning, and buying, managing campaign execution and optimization, and acting as a primary programmatic advisor to both clients and internal teams. You will work closely with senior Clients and Client leads to establish strong working relations and provide strategic insights on Programmatic matters to teams.

Required Skills and Qualifications
  • Strong understanding of client business
  • Professional relationships with external vendors and lead performance-driven strategies with clients
  • Understanding of the platforms and systems powering digital media in the region
  • Ability to work with Hubs, Local and Global teams to optimize campaign performance
Benefits
  1. Achieve target KPIs across key clients and accounts
  2. Upskill Performance of executives in the regional team
  3. Stay on top of betas and innovations in digital space and articulate relevance to stakeholders
  4. Quantify strategic directions for brands
Responsibilities Of The Role

Manage a team of traders to ensure media plans are high quality, campaigns are set up correctly, optimized, and delivered on target. Collaborate with various teams to drive programmatic media excellence and contribute to client success.



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