Key Sales Growth Strategist

1 week ago

Singapore beBeeBrand Full time $60,000 - $100,000
Job Overview

We are seeking a skilled Key Sales Growth Strategist to drive sales growth through strategic retail partnerships and brand marketing initiatives. The ideal candidate will have a proven track record in account management, commercial negotiation, and marketing execution.

Responsibilities
  • Sales Growth and Partnership Development: Manage relationships with major retail accounts to achieve sales targets and strengthen brand presence.
  • Negotiation and Relationship Management: Negotiate annual trading terms, promotional plans, and marketing budgets with key accounts.
  • Joint Business Planning: Develop and implement Joint Business Plans (JBP) with key accounts, including sales forecasts and growth strategies.
  • Performance Monitoring: Monitor sell-in and sell-out performance, identify growth opportunities, and address underperforming areas.
  • Inventory Management: Ensure timely delivery of stock, accurate order processing, and effective inventory management to avoid OOS situations.

Marketing and Brand Activation:
  • Marketing Campaigns: Plan and execute marketing campaigns to drive brand awareness and sales in retail channels.
  • Visual Merchandising and In-Store Promotions: Coordinate in-store promotions, visual merchandising, and product display compliance.
  • Product Launches and Sampling: Organise product launches, sampling programs, and KOL/influencer activities to generate consumer engagement.
  • Marketing Collaterals and POS Materials: Oversee production of marketing collaterals and POS materials for both online and offline retail.

Business Analysis and Reporting:
  • Market Trends and Competitor Analysis: Analyse market trends, competitor activities, and consumer insights to shape brand and sales strategies.
  • Sales Performance and ROI Tracking: Track and report sales performance, marketing effectiveness, and promotional ROI.

Requirements
  • Experience: Minimum 3–5 years of experience in FMCG, beauty, or retail account management.
  • Negotiation and Relationship Skills: Strong negotiation and relationship management skills.
  • Marketing Execution: Proven experience in planning and executing retail marketing campaigns.
  • Analytical Mindset: Analytical mindset with the ability to interpret sales data and market trends.
  • Communication and Interpersonal Skills: Excellent communication, presentation, and interpersonal skills.
Tell employers what skills you have

Negotiation Account Management Budgets Sampling Relationship Management Skills Growth Strategies Visual Merchandising Brand Marketing Interpersonal Skills Business Analysis FMCG Relationship Management Inventory Management Brand Awareness

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