Creative Content Strategist
11 hours ago
We are seeking a highly skilled Senior Copywriter to join our Creative team at PLOY ASIA PTE. LTD. in Singapore. As a Senior Copywriter, you will be responsible for creating compelling content across a variety of marketing communications in the Asia Pacific & Japan region.
Key Responsibilities:
- Work with the Associate Creative Director and a team of Copywriters based in London to ensure brand consistency and tone of voice in all assets produced in AP&J.
- Partner closely with colleagues in the region, including Designers, Marketing Managers, Demand Generation and Events teams, to write targeted web, email, print and social copy for a wide range of marketing campaigns.
- Oversee and act as an advisor for third-party agencies on all the copy they produce.
- Understand business trends and issues our audiences face and tailor messaging to different countries, personas and industries – with a particular focus on the local requirements.
- Act as a brand champion and support stakeholders by providing education, and training where needed, on our brand and editorial guidelines.
Requirements:
- 8+ years of marketing copywriting experience, including at least 2 years of enterprise software or related B2B communications.
- Excellent writing, editing and communication skills.
- Native or fluent in English.
- Demonstrated experience working in long- and short-form formats across mediums.
- Ability to work in a collaborative environment and manage projects and deadlines across many different teams.
- Excellent attention to detail, strives for excellence and avoids cutting corners.
- Ability to balance creativity with business needs.
- Portfolio or recent examples of your work.
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