
Brand Growth Specialist
1 week ago
Key Responsibilities:
- Develop and implement strategic plans to grow brand market share and revenue.
- Collaborate with the Sales team to align brand strategies and ensure effective in-store execution.
- Manage inventory levels with the Purchasing department to prevent stockout situations.
- Track and analyze monthly brand performance, trade spend, and campaign ROI metrics.
- Design and evaluate trade promotions and activations to boost sales and shopper conversion rates.
- Oversee promotional funds to ensure measurable returns and sales growth.
- Partner with brand principals on joint business plans and sales targets.
Requirements:
- Degree/Diploma in Business, Marketing, or a related field is essential.
- A minimum of 3-5 years of experience in Trade Marketing, Brand Management, or Sales within FMCG/Consumer goods is required.
- Strong knowledge of Retail and Trade Channels, with hands-on Promotion Execution experience is necessary.
- Proficiency in Microsoft Office (Excel, PowerPoint) is a must.
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