Performance Marketing Lead

2 days ago


Singapore AnyMind Pte. Ltd. Full time

About Us:

We are AnyMind Pte. Ltd., a leading company in the D2C Enterprise sector. We are seeking a highly skilled and experienced Brand Manager to join our team.

Job Description:

The Brand Manager will be responsible for developing and executing e-commerce and performance marketing strategies for our direct brand clients.

Key Responsibilities:

  • Develop and implement e-commerce strategies that align with our clients' business objectives.
  • Create and execute performance marketing plans to drive online traffic, improve conversion rates, and achieve sales targets.
  • Analyze sales performance, market trends, and consumer behavior to optimize digital sales strategies.
  • Collaborate with internal teams to develop creative marketing assets that align with brand positioning.
  • Plan and execute seasonal campaigns, product launches, and promotional activities to enhance brand visibility and customer engagement.

Requirements:

  • Bachelor's degree in Marketing, Business Administration, E-Commerce, or a related field.
  • Proven experience in brand management, digital marketing, and promotional planning, preferably within the e-commerce or D2C sector.
  • Strong ability to develop and execute performance marketing strategies across paid and organic channels.
  • Creative mindset with a keen eye for branding, design, and storytelling in marketing campaigns.
  • Demonstrated ability to manage client relationships and drive retention.
  • Excellent leadership abilities with experience in guiding and developing teams.
  • Strong analytical skills to interpret data and translate insights into actionable marketing strategies.
  • Exceptional communication and interpersonal skills.
  • Proficiency in digital marketing tools, performance tracking software, and e-commerce platforms.


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