Go to Market Manager

1 week ago


Singapore Emerge Esports Pte. Ltd. Full time

JOB DESCRIPTION

JOB TITLE : Go-To-Market Manager

REPORTS TO : VP of Operations

JOB OVERVIEW:

The Go To Market Manager is pivotal in driving the market introduction of new products and services. This role demands a strategic mind capable of research, meticulous project planning, and adept at fostering cross-functional collaboration. The incumbent will be instrumental in tracking launch progress, ensuring all departments are aligned and executing against the go-to-market strategy. Overseeing sale pricing and ensuring competitive positioning in the market are also key components of this role.

RESPONSIBILITIES AND DUTIES:

  • Conduct thorough market research to inform strategic planning for product launches.
  • Develop and oversee detailed project plans, ensuring timely execution of go-to-market strategies.
  • Facilitate cross-functional collaboration, acting as the linchpin between product marketing, sales, customer support, and other involved departments.
  • Monitor and track progress against launch milestones, adjusting strategies as necessary to meet objectives.
  • Oversee and adjust sale pricing to reflect market dynamics and product value proposition.
  • Engage with stakeholders across the company to ensure buy-in and optimal resource allocation for launch activities.
  • Collaborate closely with key teams to facilitate effective customer success and end-user training programs.
  • Work in tandem with sales teams to develop and refine pricing strategies that maximize revenue and market penetration.

KEY REQUIREMENTS:

  • Proven experience in product marketing or go-to-market management, with a track record of successful product launches.
  • Strong project management skills with an ability to manage cross-functional teams.
  • Excellent communication and stakeholder engagement abilities.
  • Strategic thinker with a strong business acumen and the ability to analyze market trends.
  • Experience in pricing strategy and sales enablement.
  • Available for a full-time position.

ADDED ADVANTAGE:

  • Passion for Esports and blockchain
  • Love the start-up/SME culture
  • Proven experience in collaborating with multidisciplinary teams.
  • A strong understanding of the customer support ecosystem and sales cycle.
  • The agility to work in a dynamic environment and adapt to evolving business needs.

EXPECTED SALARY

  • 5000 - 8000 SGD


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