Retail Coordinator

3 weeks ago


Singapore BASEL HOLDINGS PTE. LTD. Full time
Roles & Responsibilities

Retail Coordinator (Travel Retail) – Asia Pacific

Overview:

The Perfumes and Cosmetics (P&C) Retail Coordinator will oversee Basel's perfume and cosmetics categories across multiple travel retail locations in Asia. This role is responsible for driving sell-through, executing in-store promotions, optimizing inventory flow, and strengthening Basel's presence in the travel retail sector.

This is a travel-intensive role (minimum 30% regional travel) with a challenging and dynamic schedule. The ideal candidate must be a self-starter who requires minimal oversight, able to work independently while managing multiple store operations. This role is best suited for someone who is highly motivated, proactive, and resourceful.

In return, the right candidate will have an exceptional opportunity to grow this business and build a high-impact career in travel retail, working with some of the most prestigious luxury fragrance and beauty brands in the industry.

Key Responsibilities:

1. Store Operations & Sales Performance

  • Oversee Basel's perfume & cosmetics categories in multiple travel retail stores.
  • Conduct regular site visits across different airport retail locations to ensure smooth operations and adherence to brand merchandising standards.
  • Work closely with store managers, beauty advisors, and front-line retail staff to enhance customer engagement and in-store experience.
  • Track and analyze sales performance, stock levels, and market trends to maximize sell-through.
  • Utilize Odoo 16 ERP system for inventory tracking, sales data analysis, and reporting.

2. Relationship Management & Stakeholder Engagement

  • Work closely with a diverse range of stakeholders including store personnel, luxury brands, airport authorities, and HQ.
  • Develop strong interpersonal relationships with store personnel, understanding their needs, challenges, and ways to improve performance.
  • Foster a collaborative and respectful working culture, ensuring smooth coordination between different teams across various cultural backgrounds.
  • Act as the primary liaison between Basel HQ and store teams, ensuring strong communication and cooperation.

3. Retail Promotions & Brand Engagement

  • Plan and execute in-store activations, fragrance sampling events, and beauty masterclasses to attract travelers.
  • Coordinate exclusive travel retail promotions and partnerships with luxury brands.
  • Work closely with airport retail decision makers to secure prime display locations and optimize Basel's category visibility.
  • Support brand launches and marketing campaigns across Basel's travel retail network.

4. Inventory & Stock Flow Management

  • Monitor and manage sell-through rates and stock levels, ensuring efficient inventory replenishment.
  • Work with logistics and procurement teams to align stock movements with demand cycles.
  • Utilize Odoo 16 ERP system to track inventory, generate sales reports, and ensure proper stock management.
  • Prevent stock shortages or overstocking issues by working closely with store managers.

5. Strengthening Basel's Travel Retail Presence

  • Develop and maintain strong relationships with airport authorities, in-store teams, and brand partners.
  • Identify and pursue opportunities to expand Basel's operations into new travel retail locations.

Travel & Work Schedule

  • Minimum 30% regional travel required (frequent trips across Asia-Pacific).
  • Role will involve tight travel schedules, last-minute changes, and irregular hours due to the nature of the duty-free industry.
  • Candidate must be comfortable working independently on the road and managing multiple store locations efficiently.

What We're Looking For:

  • A self-starter who thrives in an independent work environment with minimal oversight.
  • Highly motivated with a growth mindset, excited to scale Basel's travel retail business.
  • Proactive problem solver, able to think on their feet and adapt to dynamic situations.
  • Culturally aware, with the ability to collaborate across different business environments and stakeholder groups.

Experience & Skills Required:

  • Minimum 5 years of experience in retail, preferably in travel retail, luxury beauty, or fragrances.
  • Strong sales, marketing, and merchandising expertise.
  • Exceptional interpersonal and communication skills, with the ability to navigate different cultural and business environments.
  • Experience working with travel retailers, airport operators, or duty-free brands.
  • Ability to work in a fast-paced environment, managing multiple locations and priorities simultaneously.
  • Strong organizational and planning skills, with experience in managing promotions and retail activations.
  • Proficiency in Microsoft Office (Excel, PowerPoint, Word).
  • Experience using Odoo 16 ERP system for inventory management, reporting, and data analysis (highly preferred).

Preferred Qualifications:

  • Experience working with travel retail operators
  • Familiarity with luxury perfumes, cosmetics, or skincare brands.
  • Knowledge of travel retail market trends and consumer behaviors.
  • Fluency in additional Asian languages a plus

Why Join Us?

  • Be part of a fast-growing travel retail business, working with top-tier luxury beauty and fragrance brands.
  • Exciting career development with opportunities to expand Basel's retail footprint.
  • Work in a dynamic international environment, collaborating with industry leaders.
  • Travel extensively across Asia-Pacific, gaining first-hand experience in key travel retail markets.
Tell employers what skills you have

Store Operations
Sampling
Microsoft Office
Odoo
Data Analysis
Cosmetics
Inventory
ERP
Customer Engagement
Merchandising
Stakeholder Engagement
Procurement
Inventory Management
Communication Skills
Excel
Able To Work Independently

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