Digital Marketing Manager

3 days ago

Singapore AIBI INTERNATIONAL PTE. LTD. Full time
Roles & Responsibilities

We are looking an experienced Digital Marketing Manager to oversee the development and implementation of our company's online marketing strategies. As a Digital Marketing Manager you are responsible to focuses on driving sales and brand visibility through digital channels, managing marketing campaigns, analyzing data, and collaborating with cross-functional teams.

Key Responsibilities:

  • Developing and Implementing Digital Marketing Strategies: This includes creating and executing campaigns across various digital channels like social media, email marketing, SEO, SEM, and potentially partnerships.
  • Analyzing Market Trends and Customer Behavior: Staying up-to-date with industry trends and using data analytics to understand customer behavior and optimize marketing efforts.
  • Managing Social Media Platforms: Developing and implementing social media strategies, creating engaging content, and managing social media advertising campaigns.
  • Coordinating Advertising Efforts: Working with advertising agencies and managing advertising budgets across various platforms.
  • Collaborating with Sales and Marketing Teams: Working closely with sales and marketing teams to align marketing efforts with overall business goals.
  • Driving Brand Awareness and Customer Engagement: Focusing on increasing brand visibility and engaging with customers through digital channels.
  • Analyzing Site Traffic and Conversion Rates: Monitoring website traffic, analyzing click navigation, shopping patterns, and purchase conversion rates.
  • Reporting and Budget Management: Preparing and presenting digital marketing reports, and managing the media budget.

Skills and Qualifications:

  • A minimum of 2 years experience in a digital marketing
  • In-depth knowledge of digital marketing techniques.
  • Experience with social media networking and advertising.
  • Knowledge of the latest technology and trends within the industry and ability to conduct thorough research.
  • Strong problem-solving skills and willingness to stay updated on industry trends.
  • In-depth knowledge of various social media platforms, best practices, and website analytics.
  • Solid understanding of HTML, CSS, and JavaScript is required.
  • Highly creative with excellent analytical abilities.
  • Up-to-date on the latest trends and technologies in digital marketing.
  • Ability to work independently and as part of a team and ability to work well under pressure.
Tell employers what skills you have

Budgets
SEM
CSS
Budget Management
Social Media
Work Well Under Pressure
HTML
Analytical Abilities
Customer Engagement
JavaScript
Email Marketing
Online Marketing
Digital Marketing
Thorough Research
SEO
Brand Awareness

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