DIGITAL MARKETING MANAGER

3 weeks ago


Singapore AMY STAR HEALTHY SPA PTE. LTD. Full time
Roles & Responsibilities

  • Strategy Development:Create and implement a comprehensive digital marketing strategy aligned with business objectives, including goals for social media, SEO, PPC, content marketing, and email marketing.
  • Campaign Management:Oversee the execution of digital marketing campaigns across various platforms, including social media advertising, email marketing campaigns, and paid search initiatives.
  • Content Creation:Develop engaging content strategies, including blog posts, articles, videos, and infographics, to attract and retain target audience.
  • SEO Optimization:Monitor and manage website SEO performance, including keyword research, technical SEO audits, and on-page optimization to improve organic search ranking.
  • PPC Management:Manage paid advertising campaigns on platforms like Google Ads and social media to maximize ROI and target specific demographics.
  • Social Media Marketing:Develop and manage social media presence across multiple platforms, engaging with audiences and promoting brand messaging.
  • Analytics and Reporting:Track key performance indicators (KPIs) through web analytics tools to measure campaign success, identify areas for improvement, and generate insightful reports for stakeholders.
  • Team Leadership:Lead and mentor a team of digital marketers, assigning tasks, providing guidance, and fostering collaboration.
  • Budget Management:Allocate digital marketing budget effectively across different channels and campaigns, ensuring optimal ROI.

Required Skills:

  • Digital Marketing Expertise:Deep understanding of digital marketing principles, including SEO, PPC, social media marketing, email marketing, and content marketing.
  • Analytical Skills:Proficiency in using web analytics tools to interpret data, measure campaign performance, and identify insights.
  • Creative Thinking:Ability to generate innovative ideas for content creation and marketing campaigns.
  • Communication Skills:Excellent written and verbal communication skills to collaborate with cross-functional teams and effectively present marketing strategies.
  • Leadership Abilities:Proven experience leading and motivating a team of digital marketers.
  • Project Management Skills:Ability to prioritize tasks, manage multiple projects simultaneously, and meet deadlines.

Tell employers what skills you have

marketing plan
Leadership
Social Media
data marketing
Marketing Strategy
Email Marketing
Marketing
Strategy
Content Marketing
Marketing SEO
Project Management
Digital Marketing
Organic Search
Keyword Research
E marketing
Social Media Marketing
SEO
IT marketing
PPC
Web Analytics

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