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Senior Digital Marketing Executive

3 months ago

Singapore HEALTHTECH CONNECT PTE. LTD. Full time
Roles & Responsibilities

Job Description:

• Plan and execute measurable and data-driven campaigns with Google SEM, Facebook and Instagram Ads to support business objectives.

• From time to time, manage and collaborate with agency on SEO optimisation.

• Manage and execute all social media engagements (posts, stories, comments, post reactions and DMs) with graphics designer.

• Plan, develop and collaborate with content writers on producing engaging and educational articles.

• Generate monthly reports with insights on marketing initiatives to measure ROI, identify areas of opportunities and/or improvements.

• Manage the implementation of tracking codes on landing pages using Google Analytics, Google Tag Manager, and/or Facebook Pixel to ensure tracking accuracy and data hygiene.

• Develop communication initiatives to engage members such as eDMs and newsletters

• Assist in planning, coordinating and launching of website content with web developer.


Requirements:

• At least 3 years of experience in digital marketing, preferably in a startup or agency.

• Strong analytical ability to evaluate and translate campaigns’ data and feedback into actionable insights to optimise spend and performance.

• Resourceful individual with the ability to multi-task.

• Proven track record of building and executing digital marketing strategy from ground up.

• Experience in basic video filming and simple video editing will be a plus.

• Prior experience in optimising allocated budget is preferred


Tell employers what skills you have

Ability to Multitask
Designer
Producing
SEM
Advertising
Social Media
Marketing Strategy
Strategy
Digital Marketing
Web Developer
Graphics
Facebook
Google Analytics
SEO

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