Digital Media Manager

1 week ago


Singapore Mediatropy Digital Agency Full time
Seniority Level

Manager

Employment Type

Full-time

Scope

  • Plan and execute paid media campaigns with objectives that will range from branding to driving user acquisition, retention and conversion across regional markets
  • Build media proposals and plans across media channels and campaign types to achieve various objectives
  • Manage client communication on media related activities
  • Identify and optimise campaigns through various testing and ad formats (AB Testing)
  • Report media performance to client and ensure KPIs are delivered and managed accordingly
  • Keep uptodate on best practises, media consumption behaviours and competitive landscape to understand where and how to best reach consumers
  • Work crossfunctionally across creative and content teams to maximise user experience for conversion and engagement

Requirements:

  • Bachelor's degree in Marketing, Communications, Advertising or a
- related field

  • Minimum 34 years of hands on experience planning and executing digital campaigns in an agency
  • Experience in activating paid media and optimising conversion rate
  • Channel exposure includes Google Ads, DV360, Facebook Ads, Programmatic and other media platforms
  • Proven record of optimising digital media campaigns with analytics and datadriven insights
  • Strong proficiency in Excel and excellent presentation skills to build actionable insights
  • Great communication and client management skills to understand client's requests and briefs
  • Project management skills inclusive of the ability to prioritise tasks and push back if necessary for the overall good of the project delivery
  • A team player who will work with all our departments to deliver quality projects in a timely manner
  • Fun to work with and a positive/cando attitude

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