Performance Marketing Executive

3 weeks ago


Singapore V MEDICAL AESTHETICS (WOODLEIGH) PTE. LTD. Full time
Roles & Responsibilities

Job Description:

1.⁠ ⁠Responsible for ad content (graphics & video content) and executing Meta & TikTok Ads, including search, display, video, and social media ads.

2.⁠ ⁠Monitor and analyze ad performance, making data-driven decisions to optimize ad spend and improve ROI.

3.⁠ ⁠Collaborate with the marketing team to develop comprehensive advertising strategies aligned with business goals.

4.⁠ ⁠Stay updated on the latest trends and best practices in digital advertising, particularly within Meta & TikTok platforms.

5.⁠ ⁠Identify new opportunities for growth and expansion in paid media channels.

6.⁠ ⁠Manage and allocate budgets effectively across various campaigns to ensure maximum efficiency and ROI.

7. Optimise ad landing pages according to best performing keywords and pay-per-click(PPC) guidelines to increase online visibility and conversion

8. Familiarity with A/B testing and conversion rate optimization, not limited to paid media settings, landing pages, and advertising content


Requirement:

  • - Bachelor's Degree in Marketing, Business, Media, or a related field
    - At least 1 years of experience in managing Meta and Tik Tok Ads campaigns or in related field
    - In-depth knowledge and understanding of Facebook & Tik Tok Ads Manager, and related tools
    - Fluent in spoken and written English & Chinese to manage media contents in Chinese
    - Seeking a meticulous individual who pays great attention to detail
    - Have a good flair for videography, photography & copywriting
    - Strong analytical skills and experience with tools like TikTok Analytics, Facebook Analytics, and other reporting tools
    - Familiar with SEO such as optimization ad landing pages and article writing is a plus

Tell employers what skills you have

Budgets
Written English
Videography
Social Media
Estimates
Photography
Copywriting
Media Planning
Content Writing
Ab Testing
Google Ads
Graphics
Facebook
Google Analytics
SEO

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