Regional Marketing
2 weeks ago
Job Descriptions:
- Manage assigned Product category by Div/Dept Head
- Coordinate with HQ in Taiwan and Brand owners to launch and roll out products by countries and partners
- Define product strategy and develop product road map
- Conduct market research / environment scan and assess opportunities
- Conduct impact analysis to assess ROI of marketing efforts
- Conduct customer segment analysis to identify appropriate products / services for different segments
- Develop and adapt pricing strategy based on internal and external trends
- Maintain oversight of campaign strategy
- Supply sales with latest research and marketing information
- Prepare and deliver new product materials such as brochure, web contents and related documents
- Conduct product training to all related department
- Manage regional exhibition/road-show activities along with colleagues locally or regionally
Job Requirements:
- Degree in Business, Marketing or its equivalent
- At least 10 years of relevant experience in Display and solutions industry
- Strong product marketing and business acumen in Pro AV industry is a must
- Design and develop tactical planning to achieve revenue targets
- Build effective working relationships with all stakeholders (internal and external) to develop revenue opportunities and deliver good quality of service
- Knowledge of selling in various vertical markets such as Enterprise, Education, Retail, Medical and etc.
- Possess in-depth knowledge of the technical product specifications
- Results oriented. Proven track record in sales achievements
- Resilient and agile to adapt to changes in a dynamic environment
- Excellent communication and interpersonal skills
- Strong problem-solving skills, attention to details and highly organized
- 50% of travelling across South Asia and SEA countries on yearly basis
Tell employers what skills you have
Market Research
Tactical Planning
Product Marketing
Interpersonal Skills
Marketing Strategy
Job Descriptions
Business Acumen
Agile
Pricing Strategy
Marketing Communications
Selling
Marketing
Strategy
Product Management
Attention to Details
AV
Integrated Marketing
Pricing
Brand Awareness
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