Employer Branding

4 weeks ago


Singapore GOLD COIN MANAGEMENT HOLDINGS PTE. LTD. Full time
Roles & Responsibilities

About the Role


The Employer Branding and Talent Attraction Manager will play a key role in driving organizational wide Talent Attraction (TA) strategies, programs and initiatives across Asia, to attract, hire and build a sustainable pipeline of external candidates for current and future roles to support the growth of the company. To be successful, you will need to proactively understand the key business drivers affecting respective functions' manpower plans and translate them into impactful TA strategies and tactical plans in meeting the hiring needs.


Key Responsibilities:

Talent Attraction Strategy

  • Develop and implement effective talent acquisition strategies to attract top talent and strengthen the employer’s branding and candidate’s hiring experience
  • Stay updated on talent trends and competitor practices
  • Regularly provide recruitment trends, analysis and market intelligence to stakeholders and HR Business Partners
  • Oversee all relevant IT applications for regional Talent Acquisition and Employment Branding
  • Recruitment Process Management
  • Lead and manage the end-to-end recruitment process, including sourcing, screening, interviewing and onboarding of executive roles in the region within the budget
  • Collaborate with hiring managers to understand their staffing needs and provide expert advice on talent attraction best practices
  • Recommend appropriate assessment tools and methodologies to enhance quality hires
  • Ensure a positive candidate experience by providing timely feedback and maintaining clear communication throughout the recruitment process

Employer Branding

  • Define, build and maintain a strong employer brand strategy informed by data, identify resources to achieve our goals, and refine our employer value proposition for the talent segments we seek to attract
  • Collaborate with Marketing, HR teams and internal stakeholders across the region and for each market to strengthen the brand image of the organization and to ensure a consistent brand strategies
  • Utilize social media, job boards and other platforms to promote job openings and engage with potential candidates
  • Participate and engage with educational partners, design and implement events to elevate the attraction of the organization as Employer of Choice.

People and Vendor Management

  • Guide team members across the region to enhance their skills and competencies as well as fostering a culture of continuous improvement about our hiring methods, process and experience
  • Initiate, maintain, and expand contracts with relevant external parties
  • Work with procurement on new contracts and provide advice on specialized partners
  • Metrics and Analysis
  • Monitor and analyze recruitment metrics to measure the effectiveness of talent attraction strategies and make data driven improvements
  • Analyze expenses and propose a budget based on strategy
  • Review process to ensure compliant, effective and legal approved messaging while maximizing budgeted spend
Qualifications
  • Bachelor’s Degree in Business, Marketing, Human Resources or related field
  • At least 5-8 years of experience in recruitment with a minimum of 2 years of experience in Employer Branding at the regional level across Asia
  • Excellent track record in leveraging LinkedIn HEP
  • Good understanding and experience in local practices, regulations, and strategies within Asia

Tell employers what skills you have

Employer Branding
Internal Communications
Talent Acquisition
Social Media
Pipelines
Strategy
Vendor Management
Process Management
Market Intelligence
Accountability
Integrated Marketing
Human Resources
Screening
FEED
LinkedIn
Sourcing

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