Marketing Executive- Lifestyle/ Entertainment

3 weeks ago


Singapore RANDSTAD PTE. LIMITED Full time
Roles & Responsibilities

About the client

My client boasts a rich heritage spanning decades and has established a strong presence in character licensing, retail, and entertainment. With a diverse range of products that resonate with consumers of all ages, they continue to captivate audiences worldwide.

They are currently seeking a Marketing Executive to work in close collaboration with the Marketing Manager, agents, and partners to drive brand objectives. The ideal candidate is creative, detail-oriented, and adept at executing both online and offline marketing campaigns to enhance brand visibility and engagement.

About the job

Reporting to the Marketing Manager, your responsibilities would includes

  • Plan and execute integrated marketing campaigns (online & offline) to drive brand awareness and sales.
  • Develop and manage promotional activities, activations, and partnerships to enhance customer engagement.
  • Support retail marketing initiatives, ensuring brand consistency across store displays, in-store promotions, and POS materials.
  • Work closely with sales teams and retailers to develop localized marketing plans.
  • Assist in managing social media platforms, email marketing, and paid advertising campaigns.
  • Monitor and analyze campaign performance using digital analytics tools, providing recommendations for optimization.
  • Work with the Marketing Manager to plan, track, and execute regional trade event efforts.

Skills and experience required

  • Min 1 years of working experience or relevant internship marketing, digital marketing, or related field.
  • Excellent communication, project management, and stakeholder coordination skills.
  • Strong learning appetite and a good team player who is able to work in a fast paced and fast changing environment

If you are interested in the position, please click "apply" David Lerh (EA:94C3609/ R1769977).

Tell employers what skills you have

Market Research
Licensing
Microsoft Office
Advertising
Entertainment
Social Media
Customer Engagement
Email Marketing
Marketing
Project Management
Digital Marketing
Integrated Marketing
Team Player
Captivate
Facebook
Brand Awareness
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