Marketing Executive- Lifestyle/ Entertainment
3 weeks ago
About the client
My client boasts a rich heritage spanning decades and has established a strong presence in character licensing, retail, and entertainment. With a diverse range of products that resonate with consumers of all ages, they continue to captivate audiences worldwide.
They are currently seeking a Marketing Executive to work in close collaboration with the Marketing Manager, agents, and partners to drive brand objectives. The ideal candidate is creative, detail-oriented, and adept at executing both online and offline marketing campaigns to enhance brand visibility and engagement.
About the job
Reporting to the Marketing Manager, your responsibilities would includes
- Plan and execute integrated marketing campaigns (online & offline) to drive brand awareness and sales.
- Develop and manage promotional activities, activations, and partnerships to enhance customer engagement.
- Support retail marketing initiatives, ensuring brand consistency across store displays, in-store promotions, and POS materials.
- Work closely with sales teams and retailers to develop localized marketing plans.
- Assist in managing social media platforms, email marketing, and paid advertising campaigns.
- Monitor and analyze campaign performance using digital analytics tools, providing recommendations for optimization.
- Work with the Marketing Manager to plan, track, and execute regional trade event efforts.
Skills and experience required
- Min 1 years of working experience or relevant internship marketing, digital marketing, or related field.
- Excellent communication, project management, and stakeholder coordination skills.
- Strong learning appetite and a good team player who is able to work in a fast paced and fast changing environment
If you are interested in the position, please click "apply" David Lerh (EA:94C3609/ R1769977).
Tell employers what skills you haveMarket Research
Licensing
Microsoft Office
Advertising
Entertainment
Social Media
Customer Engagement
Email Marketing
Marketing
Project Management
Digital Marketing
Integrated Marketing
Team Player
Captivate
Brand Awareness
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