Senior/manager, Marketing
2 weeks ago
Job ID:
**MKT-Product
- 1**
Job Type:
Full Time
Job Classification:
Senior / Manager
Department:
Marketing
Function:
Marketing
Location:
Jurong, Singapore
Years of Experience:
7
Job Responsibilities/Requirements:
This role reports to the Product Owner of Gaming services and supports the Product Owner to meet business objectives.
Role and responsibility:
- To drive product success, be able to collaborate effectively with other stakeholders in marcom, digital performance, segment teams, channels/sales, customer care to plan and execute gotomarket strategies for gaming services to drive growth of customer base and revenues.
- Manage partners and design collaborative plans to increase awareness, engagement, takeup and retention of gaming customers.
- Work with data scientists to analyse data and derive insights for improved segmentation models and marketing results
- Conduct market watch, competitor analysis, customer insights gathering to keep up to date on the gaming players in order to continue growing the gaming portfolio
- Present and update marketing results and product performance to stakeholders and Management
Experience, skills and competencies:
- Passionate about gaming and knowledgeable about consumer and business trends in gaming
- Handson sales or marketing execution in past job
- Analytical and datadriven with good problemsolving ability
- Strong communicator in both written and spoken forms
- Agile mindset, highly adaptive and able to perform well in a fastpaced environment
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