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Digital Marketing Manager
1 week ago
Responsibilities:
- Develop and execute comprehensive global digital marketing strategies across paid, owned, and earned channels.
- Lead digital marketing initiatives to achieve brand consistency and impact across all markets - US, Europe, Asia, etc.
- Collaborate with regional marketers to ensure local execution of global digital strategies.
- Oversee global management of social media accounts and localization of content.
- Optimize global SEO and paid advertising campaigns while adapting tactics to local markets as needed.
- Manage global digital marketing budget allocation across regions and campaigns.
Requirements:
1. 8+ years of digital marketing experience, with 3+ years in a global marketing role.
- Understanding of key differences in digital marketing strategies across geographic markets.
- Knowledge of global marketing operations, budgets, and resource planning.
- Cross-cultural sensitivity and ability to collaborate effectively across regions.
- Fluent in English, other language skills are a plus.
- Willingness to travel regularly to regional offices and marketing events.
- Solid analytical skills and data-driven decision making.
- Mastery of leading digital marketing technologies and analytics tools.
- Bachelor's degree or above in digital marketing or relevant areas.
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