Senior Marketing Manager

2 weeks ago


Singapore SERIOUS MEDIA PTE. LTD. Full time

SERIOUS MEDIA is a discerning online platform, a fearless digital studio and an innovative content company engaged in the production and distribution of short form video content across Southeast Asia.

We entertain audiences with content that is enriching, uplifting and sometimes, polarizing.

We help brands connect with their consumers in a way that uniquely combines technology and content to produce discontinuous real-world results.

Our team works on the full spectrum of digital services including ideation, content creation, audience development, distribution and finally monetization with the creativity and energy distinctive to start-ups.

We are seeking an experienced
Senior Marketing Manager with at least 8 years of work experience (preferably broadcast industry).

In this role, you will be responsible for developing and implementing the Marketing and Communications strategy for a pan-Asian entertainment brand across Asia-Pacific for a portfolio of TV and digital products.

If you are a strategic thinker who likes autonomy and can operate independently, this role is for you.

You will have the opportunity to work across a wide array of brands and lead the marketing team in planning and execution.


Scope of work -

  • Build strong brand positioning, awareness and integrated consumer marketing platforms for all our brands.
  • Proactively initiate and develop all core campaigns, ensuring they are brand considered, creatively engaging and delivered on time.
  • Implement fully integrated and engaging marketing campaigns that deliver against business growth objectives.
  • Autonomously and independently run all aspects of assigned projects with mínimal direction and collaborate with and present directly to project owners.
  • Establish and maintain excellent relationships with clients and partners to achieve desired marketing campaign results.
  • Identify and manage partnerships to ensure visibility of our brands in the key markets.
  • Provide leadership direction and development for the team.
  • Manage and optimize marketing campaigns budget.
  • Other adhoc duties as assigned periodically.

Requirements & Skills -

  • Minimum 8 years' marketing experience, preferably with a broadcast/media company or with an international advertising agency.
  • Proven track record of success in senior marketing roles in digital marketing.
  • Ability to multitask and work well in a fastpaced work environment, under tight timelines
  • Well organised and possess strong people management and interpersonal skills
  • Passion, drive, desire and a proactive approach to solving client challenges and creatingamazing work


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